Dairy and Beef Well Being Conference

February 21st, 2020

Chula Vista Resort, Wisconsin Dells

9:00 a.m. Registration, Trade Show Opens
9:30 a.m. Welcome
9:40 – 10:30 a.m. BQA and FARM Updates
Updates on the National Beef Quality Assurance and National Dairy Farm Programs
10:40 – 11:25 p.m.

Beef and Dairy Breakout Session 1

Dairy Session:

Dr. Charlotte Winder, University of Guelph, Canada

Taking the pain out of disbudding

Beef Session:

Dr. Courtney Daigle, Texas A&M University, Department of Animal Science

Exploring the behavior and management components of beef cattle welfare

11:30 – 12:15 p.m.

Beef and Dairy Breakout Session 2

Dairy Session:

Dr. Nigel Cook, UW-Madison School of Veterinary Medicine

Corkscrew claw syndrome – A new twist on an old hoof lesion

Beef Session:

Chase DeCoite, Beef Quality Assurance Programs

Reaching consumers with BQA recent consumer campaign and what resonates with consumers about animal care

12:15 – 1:00 p.m. Lunch
1:00 – 1:30 p.m. Dr. Henry Zerby, VP of Protein Procurement and Innovation, Wendy’s
1:30 – 2:30 p.m.

Dr. Beth Ventura, University of Minnesota Dept. of Animal Science

Dr. Jesse Robbins, Iowa State University College of Veterinary Medicine

Public concerns about cattle welfare: What we know, why it matters, and implications for communication

2:30 – 3:00 p.m.

Panel Discussion

Dr. Henry Zerby, Dr. Beth Ventura, and Dr. Jesse Robbins


  • BQA & FARM updates
  • Pain mitigation for dehorning
  • Reverse corkscrew and heifer lameness
  • Animal welfare trends in beef
  • Consumer trends
  • Public perception of animal welfare


2020 Conference Sponsors

We thank these businesses and organizations for their support of this conference.

Gold Sponsors


Silver Sponsors


Bronze Sponsors





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