Nonprofit Virtual Education Series: Tools of the Trade 2022

UW-Madison Extension Dane County will be holding four free virtual education sessions for nonprofit leaders this spring. These sessions are introductions to the topic and to tools that can be used in planning activities, initiatives, or programs. There will be time at each session for participants to share their own experience wtih each of the topics or tools.

Sessions are from 9:00 – 10:00am, monthly on Wednesdays from April – July, 2022.
The zoom room will remain open until 10:30am for conversation among participants.
Registration in advance is required. Register for one or all of these sessions HERE.
After registering, you will receive a confirmation email containing information about joining the meeting.

Session 1: April 27, 2022. Issue Identification, Needs Assessment & Asset Mapping: Before you launch a new program or initiative, it’s important to do some background research, strategizing, and assessment. Is your issue internal to your community or related to broader systems and power structures? Who else is working on the issue? What strategies and organizational capacities will you need to build in order to effectively address the issue? This session will introduce tools for issue identification, needs assessment, and asset mapping.
Power-point Presentation: Dane County Extension_Issue Identification, Needs Assessment, Asset Mapping_4-27-2022
Video recording: Dane County Extension_Issue Identification, Needs Assessment, Asset Mapping_4-27-2022

Session 2: June 8, 2022.Conducting an Environmental Scan: Learn how to engage your board and staff in evaluating the internal and external environment for your readiness to embark on a new project or initiative, or to expand current activities. What does your organization excel at? Where are your strengths? Where are there barriers or gaps that you must address? Who are your competitors or potential partners? What external factors might support or hinder your work? There’s a lot of tools available for doing an environmental scan (SWOT, SOAR, force field analysis). During this session, we’ll look at a few of these and examine when they might be useful.
Power-point Presentation: Dane County Extension_Conducting an Environmental Assessment_6-8-2022

Session 3: June 22, 2022. Identifying Organizational Values: Learn a process for identifying and defining your key organizational values. Nonprofit organizations are mission driven and values based. Have you articulated what foundational values your organization lives by? How are these values operationalized in your daily operations and in the work that you carry out. This session introduces a process that you can use with your board, staff, and key stakeholders to define and operationalize your values.
Power-point Presentation: Dane County Extension_Identifying Organizational Values

Session 4: July 27, 2022. Crafting an Organization Identity Statement: An organization identity statement provides an overview of mission, purpose, audience, geography, programs, funding sources, competitive advantage, and values. Champions for the organization (board members, lead staff, volunteers, funders) will find that an organizational identity statement ensures they are on the same page when talking about the organization. We’ll share a worksheet and process for crafting an organization identity statement with your board, staff and key stakeholders. 

If you have any questions, please contact Sharon Lezberg at: or 608-224-3719
For assistance in Spanish, please contact Javiera Morales at 608-224-3704