E-Commerce I: Online Retail Sales in 2009

In 2009, consumers purchased $143 billion in retail goods online from U.S. businesses. That compares to $27 billion in online retail in 2000. Online retail sales include purchases from online only retailers like Amazon and traditional retail companies like Barnes and Nobel and Best Buy that also sell online.

What percentage of total retail sales to consumers were made online in 2009?

A. 3.9%
B. 26.4%
C. 12.8%
D. 9.1%


A. 3.9 percent

According to the U.S. Census, retail e-commerce totaled $142.9 billion in 2009. That compares to total retail sales of almost $3.7 trillion. In 2000, online retail accounted for less than 1 percent of total retail sales. More detailed data and information is available at: http://www.census.gov/econ/estats/

For step-by-step instructions, click here:E-Commerce, Part I

For questions, contact Bill Pinkovitz