E-Commerce II: Consumer Spending Online in 2008

In 2008, consumers spent $142 billion online on retail goods in the U.S. However, consumers are not only purchasing books, computers, and clothing online. They are also purchasing an increasing number of services online (i.e. air travel, lodging, and stock brokerage services). For example, 23 percent of all consumers spending on travel arrangements and reservations occurred online in 2008. Almost 7 percent of all securities transactions by consumers were completed online.

How much did consumers spend online for services in the U.S. in 2008?

A. $5 million
B. $39 billion
C. $146 billion
D. $2 trillion


C. $146 billion

The U.S. Census E-Stats reports that business to consumer e-commerce service revenues totaled $146 billion in 2008. In contrast, that’s more than the $142 billion consumers spent on retail online in 2008. More detailed data and information is available at: http://www.census.gov/econ/estats/

For step-by-step instructions, click here:E-Commerce, Part II

For questions, contact Bill Pinkovitz