Source: University of Minnesota Extension
Contact: Main Extension Office
Phone: 612-624-1222
A Market Area Profile (MAP) organizes data from multiple sources into a comprehensive description of those who shop in and visit your community — their demographics, purchasing power, lifestyles, information sources and values. Extension organizes this data into easy-to-understand reports and leads discussions about the learning. The information stimulates a plan for businesses and the community to proactively meet the needs of customers and tap opportunities to increase revenue.
