E-commmerce includes more than Amazon.com. In 2002, Manufacturing led all sectors in e-commerce shipments.

The U.S. Census reports that in the 12 months ending in September 2004, national online retail sales were approximately $65 billion.

It is true that higher-income households spend more on almost everything. However, less upscale neighborhoods, with their higher desities, often represent significant retail potential.

To afford a house in most of the new residential developments in Dane County requires an annual household income in excess of $70,000

During the past 25 years, retail stores in small towns throughout WIsconsin have disappeared in at a drmatic rate.