Store Name HoopLa! Drawing people downtown through catering to the niche party-supply market. Business Type Gift Stores, Office Supplies &Stationery NAICS Code 4532 Location 118 W. Cook St., Portage, WI 53901 Nearby Businesses Tangerine, Krista’s Kitchen, Kindermusik, , Galaxy Video, and Hair-Lair Family Hair Owner/Manager Susan Weyh Special Store Activities n/a Year Opened 2006 Website www.HoopLaElite.com Phone 608-742-1435 E-mail hooplaelite@yahoo.com Community Profile Portage, WI Community Profile: Population of City – 9,728. Population of 10-mile ring – 23,953. Portage has been a hub of transportation in the Upper Midwest since long before the city was incorporated in 1854. Its unique location between the Fox and Wisconsin Rivers is an ideal place to “Portage” from one to the other. Modern Portage continues to act as a transportation hub in Columbia County and South-Central Wisconsin. Baraboo, the Wisconsin Dells, and Madison are all nearby. Source: Portage Chamber of Commerce |
Products Sold & Niche DevelopedHoopLa! is the place to go if you are throwing a party in the Portage area. The wide array of party supplies offered both in the store and for special orders makes HoopLa! a natural choice whether your party’s theme is “Over the Hill” or a “Luau.” Many customers return because of the extra service they get from HoopLa! For instance, a customer can plan their party well in advance and HoopLa! will hold the order and arrange for the purchase to be picked up at the customer’s convenience. Market Segments ServedHoopLa! draws in local and regional residents wishing to liven up their lives with a party. HoopLa! mostly supplies parties that are taking place in their customers’ homes, but they are ready for any type of party, event, or special occasion. Contributions to the Business CommunityHoopLa! generates patrons for downtown Portage on a regular basis who come from other communities in the region such as Rio, Westfield, Poynette, and Pardeeville. In addition, HoopLa! employees will be able to refer you to another downtown business if they are not able to serve your needs. |