Madison Commuters

In 2008, there were 197,282 full- and part-time jobs in teh city of Madison. But how many of those jobs were filled by people living outside the city? According to the U.S. Census Bureau’s On The Map, 127,283 jobs were filled by people living outsid ethe city. Thats 64.5 percent of all the jobs. A […]

The Better Trade: an SUV or a Prius?

Which will save more gasoline? Trading in a 30 MPG sedan for a 50 MPG hybrid or trading a 15 MPG SUV for a more fuel efficient 20 MPG model?

Jobs Within the City

According to the U.S. Census, residents of the city of Madison held 84,885 full- and part-time jobs in 2008. How many of those jobs were located within the city?

Finding Who Fills Jobs in a City

In 2008, there were 197,282 full- and part-time jobs in the city of Madison. How many of those jobs were filled by people living outside the city?

Networks Provide Targeted Advertising

When people create personal profiles on a social media site like Facebook, the information they provide is collected, stored and used to help advertisers target their online ads.

Most Influential Generations

A 2010 study by the Pew Research Center suggests that a new generation, the Millennials (those born between 1982 and 2000), has emerged and is influencing our lives as profoundly as Baby Boomers.

New Social Marketing

Regardless of whether a business has a presence on social media sites, customers are using them to share their experiences, opinions and recommendations about specific businesses, products and services.