Monday, Nov. 9, 2020
| Time | Session | Session Topic | Speaker |
| 8:45-9:00am | Welcome | What to expect from the Summit | |
| 9:00-10:00am | Opening Plenary | Food Business Trends & Innovation during the time of Coronavirus | Tera Johnson, Food Finance Institute |
| 10:15-11:15am | Entrepreneur Panel – Regional Session | Dane/South Central Region: Business Operation During Times of Uncertainty | Christine Ameigh, Christine’s Kitchen Chris Brockel, FEED Kitchen Donale Richards, MadTown Food Services Namgyal Ponsar, Little Tibet Restaurant |
| South West Region: Values-Based Business Models | |||
| North East Region: Edible Startups, It’s a Small & Diverse World After All | Alex Galt, uBu Foods Brian Gronski, Farmers’ Best Tara Yang, Main Oriental Market |
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| Northern Region: Farmers’ Market Adaptation: Shifting Policies and Procedures in the Era of Covid-19 | Judie Moyer, Port Wing Farmers’ Market Manager Erika Woolf, Bayfield Farmers’ Market Manager Tim and Erin Duis, Cornucopia Farmers’ Market Managers and owners of Kiddlywink Farm |
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| 11:30am-12:30pm | Concurrent Workshop 1 | Food Safety & Regulatory Considerations for Processed Products | Dr. Barb Ingham, UW-Madison, Dept. of Food Science |
| Food Safety & Regulatory Considerations for Shared Use Kitchens | Chris Brockel, FEED Kitchen | ||
| How to Start a Mobile Food Business: I have a great idea, what next? | Meghan Blake-Horst, City of Madison Street Vending Coordinator | ||
| 12:30-1:30pm | Lunch Break | ||
| 1:30-2:30pm | Plenary 2 | Social Entrepreneurship Panel: Building a Values Based Business | Francesca Hong, Morris Ramen & Cook it Forward Christy McKenzie, Pasture & Plenty Ryan Browne, Working Draft Beer Company |
| 2:45-3:15pm | Flash Sessions | Social Media Marketing & Customer Relations | Dr. Don Stanley, UW-Madison Dept. of Communications & 3 Rhino Media |
| Lawyer Talk: Legal Issues for Food & Beverage Businesses | Jeffrey Glazer, UW-Madison Law & Entrepreneurship Clinic | ||
| What scale is right for me? Side-hustle to All-in | Christine Ameigh Slide Gourmet Potato Chips | ||
| 2:45-3:15pm | One on One Consulting | Sign-up in advance | Various consultants |
| 3:30-4:30pm | Regional Networking Sessions | South Central Region: Pitch your Business | Regional Entrepreneurs (you!) |
| South West Region: Getting to know you | Regional Entrepreneurs (you!) | ||
| North East Region: Pitch your Business | Regional Entrepreneurs (you!) | ||
| Northern Region: Ask an Entrepreneur | Todd Rothe, River Road Farm Matt and Jody Hipsher, Siskowit Galloways Farm |
Tuesday, Nov. 10, 2020
| Time | Session | Session Topic | |
| 8:30-8:45am | Check your Tech | ||
| 8:45-9:00am | Welcome | What to expect from Day 2 of the Summit | |
| 9:00-10:00am | Plenary | Producing your Product: Where and How | Mary Pat Carlson, Northwest Technical College Kitchen |
| 10:15-11:15am | Resource Panel – Regional Session | Dane County /South Central Region Resource Panel | |
| Crawford County /South West Region: Resource Panel | |||
| Green Bay /North East Region: Resource Panel | |||
| Ashland/Bayfield /Northern Region: Opening a New Market in a Digital Era | Erin Hutchinson, Authentic Superior | ||
| 11:30am-12:30pm | Concurrent Workshop 2 | Business Planning for Startups | Paul Dietmann, Compeer Financial |
| Product Pricing – Know your Costs | Peter Robertson, Tribe 9 Foods & RPs Pasta | ||
| New Item Development Process | Sarah Larson & Brad Rostowfske, Food Finance Institute | ||
| Brand Strategy | Katie Mleziva, Real Food Brands | ||
| 12:30-1:30pm | Lunch Break | ||
| 1:30-2:30pm | Concurrent Workshop 3 | Marketing & Distribution: Using on-line ordering to distribute your own product | Alex Hagler, Center Street Wellness & A&M Organics; with Betsy Brewer |
| Working with a retailer or distributor | Anne Vedder, Outpost Natural Foods Mike Smits, Great Lakes Foods Joe Zink, Festival Foods |
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| Sales, Marketing, & Customer Service for processed products | Cheryl Mitchell, SBDC UW-Milwaukee, with Alan Goodman, Alesia Miller, Dr. Kwadwo Owusu-Ofori, and Cindy Poiesz | ||
| 2:45 – 3:15 pm | Flash Sessions | How to Talk to a Retailer and Get your Product on the Shelf | Josey Chu, Madame Chu Delicacies |
| Product Sourcing: Local producers to broadline distributors | Anna Landmark, REAP Food Group and Landmark Creamery | ||
| On-line payment systems | Jason Schleip, SBDC | ||
| Social Media Marketing, the Entrepreneurs’ take | Ryan Browne, Working Draft Beer Company | ||
| 2:45 – 3:15 pm | One on One Consulting | Sign-up in advance | |
| 3:30 – 4:00 pm | Reflections & Closing | Innovation in local food entrepreneurship | |
| 4:00 – 4:30 pm | Networking Open Space | You bring the topic, we’ll provide the Zoom link | |
