V. Quick Review of Steps 3 & 4

Step 5. Assess potential for adoption of single behaviors and the environmental practice


A Quick Review of Steps 3 and 4

In Step 3, you:

  • Worked with a team.
  • Described an environmental practice that a specific audience can implement to address a specific environmental problem.
  • Outlined specific steps to accomplish the environmental practice.

In Step 4, you learned details about the potential audience you identified in Step 2. You found out

  • what the audience already does relative to the preferred behavior;
  • whether there were barriers to performance of the behavior; and
  • what audience skills, interests, and needs might affect audience interest in the new behavior, or could be addressed by adopting the new behavior.