Provide outreach through external relationships chosen by the business, such as suppliers, trade shows, other companies, and publications to which businesses subscribe (Lowrie, 1997). Continue reading →
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Lowrie, K. W. and M. Greenberg. (1997) Finding 4
Be patient in your efforts to reach small businesses.
- Small businesses are a difficult audience to reach – limited staff, busy schedules, financial constraints; many will not take the time to return phone calls that are considered non-essential and many do not read mailed solicitations.
Lowrie, K. W. and M. Greenberg. (1997) Finding 5
Encourage businesses to take advantage of external relationships such as those offered by trade associations and courses. Continue reading →
Maben, J. (2004) Finding 1
Build water leadership capacity among young professionals, especially:
- Members of minority and ethnic communities
- Engineers
- Law professionals
- Environmental planners
- Public interest advocates
Maben, J. (2004) Finding 2
In water-related organizations, include stakeholders as Board members Continue reading →
Madzura, T. (2004) Finding 1
Facilitate school-based watershed education programs through interactive resources and communication among groups using an interactive website Continue reading →
Magee, M. L. (2004) Finding 1
To build capacity among urban schools to deliver water education effectively and with a community-based focus, provide:
- A nationally tested curriculum linked to national and state academic standards
- Training workshops for local partner, volunteer, and expert networks
- Training and support for teachers, volunteers and community leaders
- Service learning opportunities
- Program evaluation procedures.
- Encourage student-led projects
Mahler, R. L. (2004) Finding 1
Form a regional team to determine water education needs and coordinate team outreach efforts through a variety of techniques:
- An annual satellite conference
- A domestic water handbook o A “riparian” concept campaign
- A water quality monitoring workshop
- A semi-monthly theme based fact sheet or report for stakeholders and policy makers.
Mahler, R. L. (2004) Finding 2
Generate local information:
- Use a regional survey to establish priorities and to set baseline information about regional water education needs.
Mahler, R. L., Simmons, R. and and Sorenson, F. (2004) Finding 1
Implement a program design survey to
- Assess public attitudes and interests about water.
