National Extension Water Outreach Education

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Boiarsky, G., M. Long, et al. (1999) Finding 4

Emphasize how easy it is to do the right thing and the impacts of not engaging in pollution prevention.

Individual
The learning experience: Presents a new behavior or skill by• Demonstrating its similarity to a current behavior or skill.• Relating the new behavior to current social practices.• Demonstrating ease of adoption in terms of time, effort and money.

Citation: Boiarsky, G., M. Long, et al. (1999). Pollution-Prevention Information Campaigns for Small Businesses: An Audience Analysis. The Journal of Environmental Education 30(3): 29-36.
Citation Type: Research

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