Boiarsky, G., M. Long, et al. (1999) Finding 1

Recognize that audiences are often already aware of important issues. Outreach materials should:

  • Emphasize a pollution-prevention practice
  • Tell audience a little about how to prevent pollution
  • Tell audience where they can obtain information about prevention

Class or Group 
The learning experience: Is based on and shaped by some form of needs assessment and use of a planning model (such as the logic model)

Citation: Boiarsky, G., M. Long, et al. (1999). Pollution-Prevention Information Campaigns for Small Businesses: An Audience Analysis. The Journal of Environmental Education 30(3): 29-36.
Citation Type: Research