Segment information content, to address differences in target audience interests.

Individual 
The learning experience: Builds thinking and reasoning skills – analysis, synthesis, evaluation, and problem solving – that learners can use to construct and apply their knowledge.
The learning experience: Enables the learner to link new knowledge to their existing knowledge in meaningful ways.

Class or Group 
The learning experience: Is designed to focus on a targeted audience and is built on an understanding of audience skills and interests.
The learning experience: Is relevant to and accessible by people with diverse backgrounds and influences.

Citation: Burger, J. and L. Waishwell. (2001). Are We Reaching the Target Audience? Evaluation of a Fish Fact Sheet. The Science of the Total Environment, 277: 77-86.
Citation Type: Research