Use in-depth discussion and interviews to provide a useful finding about target audience interests and preferences about farm management topics.

Citation: Vickery, J. C. (2004). Application of Marketing Techniques to Extension Programming Decision Making: Minnesota livestock producers’ preferred topics, informational formats, and outreach methods concerning land application of manure. Best Education Practices (BEPs) for Water Outreach Professionals: Defining BEPs, Refining New Resources and Recommending Future Actions Symposium. University of Wisconsin — Environmental Resources Center.
Citation Type: Research