Assure that different agencies provide consistent messages
Theme: Message content 
What information to provide
Newton, B. J. (2001) Finding 5
Tell the audience what actions they can take to improve the situation. Continue reading →
Castagnoli, S. P. (2006) Finding 2
Provide a Web site for fruit growers that is simple to use, provides up-to-date information, and provides access to information on specific pests. Continue reading →
Tucker, M., & Napier, T. L. (2001) Finding 3
In communication and outreach about groundwater, present programs or information about health and environmental risks as part of other outreach efforts rather than on their own Continue reading →
Tucker, M., & Napier, T. L. (2001) Finding 2
Include environmental stewardship information shown to be significant in predicting farmer adoption of new practices: o Locally specific information about watershed risks. Farmers assess agricultural chemical risks in the context of localized situations Continue reading →
Zint, M., Kraemer, A., Northway, H., & Lim, M. (2002) Finding 3
Build student environmental stewardship motivation and competencies by focusing on the characteristics of environmentally responsible behavior:
- Knowledge of issues
- Skill in actions
- Knowledge of ecology and actions
- Group locus of control
- Intention to act
- Environmental sensitivity
- Personal responsibility
- Individual locus of control
Johnson, S. E., & Jacobs, H. M. (1994) Finding 2
Be aware of the boundary between education and advocacy. Continue reading →
Contant, C. K., & Young, C. L. (1990) Finding 4
Provide information that is high quality, explains risks; and is:
- Easy to understand
- From a trusted source
- Scientifically valid
- Balanced, (gives both sides on an issue)
- Up-to-date
- Directly applicable
- Consistent with beliefs
Bosch, D. J., Cook, Z. L., & Fuglie, K. O. (1995) Finding 3
Provide information, encouragement and cash incentives to participate in or practice a new technology, but keep in mind that incentives have a weak influence on adoption.
Napier, T. L., Robinson, J., & Tucker, M. (2000) Finding 2
Include environmental stewardship information shown to be significant in predicting farmer adoption of new practices:
- Information about soil and water conservation benefits to be derived from adoption of precision farming techniques
