Assess audience concerns and preferred method for receiving information prior to developing outreach or education initiatives. Continue reading →
Theme: Audience Information 
Development and use of information about a target audience
Findings Navigation: Browse by Audience; Browse by Theme; Browse by Best Education Practice; Browse by multiple topics
Iams, D. R. and M. H. Marion. (1991) Finding 2
Specify audiences by need. Continue reading →
Boiarsky, G., M. Long, et al. (1999) Finding 1
Recognize that audiences are often already aware of important issues. Outreach materials should:
- Emphasize a pollution-prevention practice
- Tell audience a little about how to prevent pollution
- Tell audience where they can obtain information about prevention
Berry, K. A., Markee, N. L., Stewart, M. J., & Giewat, G. R. (1996) Finding 2
Gather data about policy maker skills and preferences prior to designing training Continue reading →
Force, D., & Bills, N. (1989) Finding 1
Understand “opportunity costs” and social norms relative to the content or practice focus of the outreach. Continue reading →
Pflugh, K. K., Shaw, J. A., Yacovelli, E., & Hagen, L. V. (1995) Finding 2
There is a need for the government to reach beyond traditional means of communication and design programs that recognize the unique features of a local community. This can only be done by being interested in the citizens themselves – by learning who the affected citizens are, by listening and responding to citizen concerns and by offering real alternatives to those citizens who may be negatively impacted in some way by government action. Continue reading →
Fedler, A. J. (Ed.) Finding 3
In designing outreach to encourage participation in outdoor recreation programs, attend to:
- Individual and socio-economic characteristics of participants (age, gender, income, education) as they relate to their participation in outdoor activities
Constance, D. H., Rikoon, S. J., & Ma, J. C. (1996) Finding 1
In landowner or renter situations:
- Determine whether the landowner or renter is primarily responsible for water quality or conservation decisions
- Identify factors that may influence the person who could take action
- Understand “opportunity costs” and social norms relative to the content or practice focus of the outreach
Fortner, R. W., & Mayer, V. J. (1991) Finding 2
Use a test or an advance activity to learn information about students, in order to enhance the likelihood of an increase in student knowledge about a specific water topic through presentation of the topic in a way which is interesting and relevant to students and builds motivation to learn Continue reading →
Fedler, A. J. (Ed.) Finding 2
In designing outreach to encourage participation in outdoor recreation programs, attend to:
- Individual and socio-economic characteristics of participants (age, gender, income, education) as they relate to their participation in outdoor activities
